£ 3 rooster days are coming to an finish, UK poultry firm boss warns

THE boss of the UK’s largest poultry firm has warned that the times of a £ 3 rooster “are drawing to a detailed”.

Ranjit Boparan – nicknamed the Hen King – known as on consumers to simply accept that present costs are too low and unsustainable.


Boss of UK’s largest poultry firm calls on consumers to simply accept present rooster costs are too low as feed prices have risen 15%Credit score: Alamy

He mentioned, “The meals is just too low-cost. In relative phrases, a rooster is cheaper to purchase at present than it was 20 years in the past.

“How is it true that a complete rooster prices lower than a pint of beer?”

Mr Boparan, founder of two Sisters Meals Group, mentioned the corporate’s 600 farms and 16 factories noticed their power prices improve 450% in a single yr.

Feed prices on farms have additionally elevated by 15 %, with commodity prices within the agricultural course of additionally rising by a couple of fifth.

The corporate’s chief government, Ronald Kers, mentioned the federal government’s seasonal employee visas helped them recruit 700 workers.

However he added: “We want this to be prolonged. Many will solely be on contract for six weeks and we can have fewer employees in January when demand will increase. “

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